I founded the headwear brand Stede Threads. What initially began as a way to avoid throwing out my old skateboard decks, the idea grew into a fully fledged brand committed to sustainability and community building through skateboarding. Focusing on headwear, Stede used a unique manufacturing process to repurpose beat up skate decks and give them new life. Stede kept skateboarding on your mind, quite literally. Here are some videos that I directed to present the brand to both consumers and potential investors. They were produced by the the talented videographer Anthony Cotte. Stede took second place at Emerson College's E3 Entrepreneurial Conference, was featured in some prominent local publications, and sold through a variety of channels.